This Privacy Policy explains how PrimeTime Event & Race Management, LLC (“PrimeTime Timing,” “we,” “us,” or “our”) collects, uses, and safeguards information when you interact with our services, including our website, customer portal, and text-message (SMS) communications.
Information we collect
We may collect the following information:
- Contact details you provide, such as your name, email address, mailing address, and mobile phone number.
- Information related to events, scheduling, assignments, invoices, and quotes.
- Records of communications between you and us, including SMS messages and email.
- Technical data such as log information when you use our online services.
How we use your information
We use the information we collect to:
- Provide, operate, and improve our event-timing and related services.
- Coordinate staffing and crew assignments, including confirmation and scheduling messages.
- Send invoices, quotes, payment receipts, and account-related notices.
- Respond to your inquiries and provide customer support.
SMS / text messaging
If you provide your mobile phone number and consent to receive text messages, we may send you SMS messages relating to crew scheduling and assignment confirmations, appointment and event reminders, and account or service notifications.
We do not sell, rent, or share your mobile phone number or SMS opt-in information with any third parties or affiliates for their marketing or promotional purposes. Mobile information will not be shared with third parties for marketing purposes under any circumstances.
Message frequency. Message frequency varies based on your activity and your relationship with us (for example, the events you are scheduled for). You will generally only receive messages in connection with assignments, reminders, or account activity.
Message and data rates may apply. Standard message and data rates from your mobile carrier may apply to any messages you send or receive.
Opt out. You can opt out of SMS messages at any time by replying STOP to any text message from us. After you send STOP, we will send a single confirmation message and will not send further SMS messages unless you opt back in. For help, reply HELP or contact us using the details below.
Carriers are not liable for delayed or undelivered messages.
How we share information
We do not sell your personal information. We may share information with service providers who perform services on our behalf (such as payment processing, email delivery, and SMS delivery) only to the extent necessary to provide our services, and subject to obligations to protect your information. As noted above, mobile phone numbers and SMS opt-in data are never shared with third parties or affiliates for marketing purposes. We may also disclose information when required by law or to protect our rights.
Data retention & security
We retain personal information for as long as needed to provide our services and to comply with our legal obligations. We use reasonable administrative, technical, and physical safeguards designed to protect your information, though no method of transmission or storage is completely secure.
Your choices
You may request access to, correction of, or deletion of your personal information, and you may opt out of marketing communications at any time. To make a request, contact us using the details below.
Changes to this policy
We may update this Privacy Policy from time to time. The “Effective” date above reflects the most recent revision.
Contact us
If you have questions about this Privacy Policy, contact us:
- PrimeTime Event & Race Management, LLC
- 3455 N. 127th Street · Brookfield, WI · 53005
- Email: info@pttiming.com
- Web: pttiming.com

